Performance Factory

What is PROF?

PROF is the innovative new way to test consumer product durability and performance. Incorporating highly adaptable robotics with layers of advanced algorithms and high-level analytics, it allows our experts to precisely replicate real human behavior while accurately measuring the impact on a comprehensive range of consumer products.

Real human dynamics

Performance testing has traditionally relied on benches that mechanically approximate human behavior. PROF is different because its high-precision sensors record and analyze real human movement and then accurately replicate them using a highly adaptable robot.

True consumer use test

Everyone is different and the way we use consumer products differs depending on our gender, size, shape, location, and even whether we are left- or right-handed. PROF analyzes the real human dynamics of users and then, using advanced algorithms, creates an accurate virtual user. This could be a composite of whatever market characteristics the manufacturer, brand or retailer needs to test against. Broad or narrow, PROF can generate a virtual user that represents the real consumers of any marketplace.

PROF can replicate these motions multiple times without fatigue. The platform can then accurately measure the way the product responds to use over time, giving you a clear understanding of degeneration.

PROF delivers results that reflect real life use. It allows manufacturers, brands and retailers to accurately benchmark their product against competitors, while gaining high level insights that empower the next generation of product.

What are the benefits?

• Fast turnaround times
• Cost-effective testing solution
• Greater accuracy in testing
• Scalable, repeatable and reproduceable testing protocols
• Accurately replicates real human behavior
• Consistent, impartial results